Drinxfactory directors

Drinxfactory

The home of
great brands
and great people.

Connect. Sell. Merchandise. Win.

National sales & account management, merchandising, in-store sampling and retail intelligence for liquor brands across Australia.

01What we do

How we
build brands.

From getting ranged, to winning at shelf, putting product in consumers' hands and seeing what's really happening in store.

02Why Drinxfactory

National team.
Local retailer relationships.

Our people know the retailers, execute the brief and report back properly.

  • 01People.
  • 02Relationships.
  • 03Systems.
  • 04Execution.
  • 05Data.
WASAVICNSWQLDACT

NSW · VIC · QLD · WA · SA · ACT

03Clients

Brands & retailers
we've worked with.

100+

Independent and multinational liquor brands.

Drinkworks — part of the Heineken CompanyAmber Beverage GroupThirsty CamelAustralian Vintage LtdCasella Family BrandsBacardiAsahiGood Drinks AusProof Drinks AustraliaProximoFellrIconic BeveragesVinarchyAccolade WinesSuntorySamuel Smith & SonHawke's Brewing Co.Brown BrothersFever-TreeArchie Rose Distilling Co.Liquorland
04About us

Ariah & Judd
Michel.

Founded by Ariah Michel and now led alongside his father, Judd, with teams working in liquor stores across Australia.

Meet the directors

Let's grow
your brand.

Tell us what you're trying to achieve in market.

Let's talk