Assisted Selling

Drinxfactory: An extension of your sales force


Drinxfactory's dedicated sales team possesses expert knowledge of the liquor industry, independent banner groups, and on-premise channels. Our focus is on driving visibility, sales, and ROI for our clients. We specialise in managing comprehensive assisted selling programs for suppliers, deploying full-time trade representatives nationwide across Australia's diverse omni-channels to service your specific needs.


Our model enables broader coverage and a scalable extension of your salesforce, offering flexibility and cost-savings without the overhead of full-time staff.

Why Drinxfactory?

At Drinxfactory, we offer our suppliers an unparalleled assisted selling model. Our approach is flexible and agile, tailored to meet their business objectives through a consultative partnership across Australia's independent landscape


With our industry-leading data analytics program tailored to omni channels, we deliver precise insights into every aspect of the sales process, empowering informed decision-making and maximising ROI. Our dedicated sales teams target high-volume outlets to achieve optimal results for our clients, pioneering an industry-first solution for independent selling nationwide


Drinxfactory offers a flexible, cost-effective, and efficient approach to foster partnerships and drive direct sales with stores. Leveraging our proprietary Drinxfactory Data, we enable suppliers to access distribution opportunities and volume across independent retail channels

Leading the future of liquor

Leading the
Future of Liquor

Qualified Sales Representatives

Specialists Liquor Sales Specialists

Drinxfactory Employed Representatives

Comprehensive understanding of in both on-premise and off-premise settings equipped with state-of-the -art Drinxfactory Data to support decision making

Familiarity with the different dynamics within on-premise and off-premise merchandising 

Drinxfactory Supported Strategy Development

Technology

Drinxfactory Data

Geographic Hot-Spotting & Sales Analysis

Wholesaler Road to Market & Store Lists

Automated Email & Follow-Up Send Outs

Live Reporting & Analysis

Bespoke Insights into OMNI Channels

Technologically driven Route to Market Strategies

Sales & Tactical Merchandising

Outbound Sales Support

Wholesaler Sales Support

National Store Lists Database across OMNI Channels

National Store Lists Database across
OMNI Channels

NPD Pre-Selling & Promotional Pre Sells

Strategy Development & Speed to Market Sales Force

Tactical Merchandising & Execution

Ability to travel and carry stock/merchandise 

Exclusive Salesforce

Exclusive Sales Force

Independent Sales Program & Custom Call Cycle

Customisable Field Sales team

OMNI Channel support including major retailers

Exclusive Coverage Plan & State Selection

Co-Funded Salesforce

Co-Funded Sales Force

Shared Sales Program and Monthly Call Cycle

Non-Customisable Field Sales Team

OMNI Channel support including major retailers

Shared Coverage Plan and States

PARTNERS

National Coverage

Drinxfactory's assisted selling service extends across Australia, offering a bespoke and tailored selling mechanism for suppliers.

What do we offer?

National Distribution Drives across all OMNI Channels

National Distribution Drives
across all OMNI Channels

NPD Pre-Selling & Promotional Pre Sells

NPD Pre-Selling &
Promotional Pre Sells

Focused Distribution Sales Team

Promotional Calendar Sales Assistance

Promotional Calendar Sales
Assistance

Strategy Development & Speed to Market Sales Force

Strategy Development &
Speed to Market Sales Force

Tactical Merchandising & Executional Activation

Tactical Merchandising &
Executional Activation

Strategic Sales and Distribution Support

Strategic Sales and
Distribution Support

Speed to Shelf